Digital Marketing - CF Silence

Social Media Marketing: Reasons Your TikTok Follower Number Isn’t Growing

As one of the best social media to grow our business, TikTok has been growing in popularity with influencers and businesses alike. But why is it that some of us are having trouble getting our follower numbers up? Many marketers are struggling to gain traction on the platform, but they can easily get more followers. If you’re running a social media marketing campaign and your TikTok follower number isn’t growing as fast as you’d like, don’t worry. We’ve got you covered. Today, we’ll shed some light on the reasons why your TikTok follower number may not be growing and how to fix the problems. Stay tuned.

You’ve Failed to Leverage the Trends

In TikTok, you can see which videos are trendy by looking at the “For You” page. This is where TikTok shows users trending content they may be interested in. When launching a new campaign, it’s important to leverage the trends on TikTok. It’s best practice to create content related to the trends before launching your hashtag or challenge. Not only will this attract more followers, but it will also increase the chances of your content getting shared.

Your Content Doesn’t Go Viral and Relevant

Content is the king of social media. If you want more followers on TikTok, your content must be engaging and relevant to the platform. It should be easy to understand, entertaining, and engaging. Also, if you can create viral content, there is a huge chance that you will get more followers than usual. Many users on TikTok love to watch and share viral content. So, if your content goes viral, your product sales will grow.

You Don’t Have Enough Engagement

User engagement is crucial to get more followers on TikTok. When your content gets liked, commented, and shared, it will appear on the “For You” page of their followers and friends. Make sure that you are engaging with your followers by responding to comments, liking their posts, and commenting on their content. These actions will help create a positive relationship with your followers and encourage them to share your content.

You’re Not Following the Algorithm

Last but not least, keep in mind that TikTok’s algorithm plays a huge role in determining which videos get promoted and seen by users. If you want to grow your follower numbers, understanding how the algorithm works is more lucrative than you think. You can use tools such as BuzzSumo or SocialBlade to track what content is trending on TikTok and optimize your posts accordingly. Sometimes, it’s best to follow the trends, and other times it’s better to be creative and unique.

By understanding why your TikTok follower number isn’t growing, you can start working on fixing the issues that are preventing you from reaching your goals. Implementing these tips will help increase engagement with your audience, get more followers, and ultimately grow your business.…

Jakob Barajas11/26/202206/22/2025

Digital Marketing

Ways to Market Your Business Online

Running a successful business is not an easy task. There are many things one is supposed to do, and this includes marketing. For a long period, many enterprises have been looking for new and innovative ways to market their products and services. Since there is much competition, marketing has become an essential part of helping a business reach potential customers.

If you want to market your business effectively, you should try online marketing. Many people have access to the internet, and this has provided one of the largest marketing platforms.

If you have not tried online marketing, your business may be missing a lot of the benefits it offers. Here are some of the ways you can market your business effectively online.

Investing in Web Design

The first step you should take when marketing your business online is to build an online presence. The most effective way to have an online presence is to have a website. It is now considered a necessity for enterprises to have websites.

Having a website will help people interested in your business learn more by reading the information provided at the site. It will pay off if you seek the services of a professional in website design. Having a good-looking website that is easy to navigate and read will attract more potential customers, thus helping your business make more sales.

Using Search Engine Optimization

After you have created a website, the next thing you should consider is the SEO rankings. Search engine marketing is an essential part of online marketing. It is important to note that how your website is ranked by search engines like google will play a significant role in determining the number of people who visit it.

Since many businesses provide the same service or goods as your company, there are many websites with the same content. To be ranked higher by search engines, you should ensure that you increase traffic on your website.

You can attract more visitors to your website by providing relevant and interesting content. You should also ensure that your website has a fast-loading speed as people tend to dislike sites that take long to load.

Utilizing Email Marketing

There are many forms of online marketing you should try, and one of them is email marketing. There is more to email marketing than sending emails. There are many tools and software that will be crucial in helping you market your business using emails.

Some tools use big data in making a list of potential customers that are likely to read the emails you send. Also, some tools personalize the emails your business sends to potential customers.

Marketing your business online will be crucial in helping it succeed by making more sales and profit.…

Jakob Barajas01/04/202103/05/2022

Digital Marketing

Benefits of Using WooCommerce for Your Online Business

The internet has completely transformed how we do things. Initially, the internet was used to provide information about something, but now pretty much everything is done online, including shopping. That is why hundreds of new online businesses are started each day. However, these businesses have to be hosted on a platform for customers to access them.

When choosing a platform to host your online business, you first have to check whether it has the potential to grow your business. Woocommerce, for instance, boasts of more than 2.3 million online business dealers from all over the world, an indicator that it can assist your business to grow.

Here are the top benefits of using WooCommerce for your online business.

Pricing

If you are looking for a hosting platform for your new online business, then WooCommerce is the ideal option. On top of being easy to use, this ecommerce application is also free to use. Bear in mind that there are several online business applications out there, some of which are free while others have to pay thousands of dollars in the form of annual subscription fees.

When compared to other e-commerce applications, WooCommerce easily emerges as one of the top applications. A new online business can leverage its capabilities without incurring costs on things like proprietary software licenses. However, you may be required to pay some money if you wish to add some third-party extensions to your WooCommerce online business account.

WooCommerce Can Be Customized at Will

This is perhaps one of the most significant benefits of using WooCommerce. You can add new features to your account using plugins to make your WooCommerce store more effective. There are numerous WordPress plugins, themes, and extensions that can be used to customize your WooCommerce account in the manner that you prefer. Developers are allowed to develop extensions that can be added to your WooCommerce platform to improve its functionality. Other online business hosting applications do not accept the addition of extensions or plugins.

You Can Sell Anything on WooCommerce

WooCommerce is one of the most flexible online business hosting platforms. You can practically sell anything here, ranging from digital products, subscriptions, physical products, and many more. With WooCommerce, you are not restricted to what you can sell. Whether you are dealing with a specific product or multiple products, then WooCommerce is the site for you.…

Jakob Barajas11/14/202003/05/2022

Digital Marketing

Why You Should Use Video Brochures in Your Business Marketing Strategy

The advancement in technology has transformed various areas, including marketing. It has seen the development of new marketing strategies, including video brochures. You can consider employing this method to market your company uniquely and gain an edge against your competitors. Besides, you can pair video brochures and direct mail to reach your target audience incredibly. You will also take advantage of the traction that video brochures are gaining, as they bring new conversations in marketing.

Here are some of the reasons you should use video brochures in your business marketing strategies:

Long-Term Impact

While printed brochures are common and can be found anywhere, a video embedded in a brochure is a unique and a top-notch tool. The communication and display of your business offerings through video brochures attract new customers and leave them pondering your company. It leaves them with lasting impressions making yours the business on top of their mind whenever they need the products that you offer.

Wide Accessibility

You can rest without any worry when you have video mailers and brochures. You can be assured of an excellent presentation even without good internet speed or WiFi availability.The video brochures enables you to reach existing and potential customers with high-quality information round the clock and in any location.

Furthermore, you have information stored locally on the brochure with the possibility of being updated with the USB cable, making internet connection unnecessary. The standard brochures have 128MB memory, which can play up to 7 minutes of video content. You could upgrade the memory up to 2 GB to have as much as 2 hours of video viewing.

An Edge Against Competition

The effectiveness of brochures as marketing tools is well known. You can opt to set yourself apart from the competitors by offering your customers brochures with more than the standard texts and pictures. You can have a video as part of your brochure to make your clients see how far you can go for them and to have the upper hand on your rivals.

Convenience

The video brochures allow the customers to view them at a convenient time. Besides, the businesses get great convenience since they can have different content whenever they want by changing it. They can easily edit and swap the video content by utilizing the USB drive.…

Jakob Barajas07/04/202003/05/2022

Digital Marketing

Benefits of Hiring a Professional Web Designer

Any business that wishes to have a competitive advantage in the online or offline space must have a professional website. The Internet is the leading source for people to find information, with business research being a prime reason to perform a search on the Internet. Do not worry anymore; you can get your business upgraded technologically by web design. You will get a professional touch to your business’s website and the best value for your money.

Businesses that lack a professionally created website risk losing potential customers on the online space and in their storefronts. Currently, customers are evaluating products and companies long before they decide to make a purchase. If your website does not seem secure or professional, customers will move to the next vendor.

Sales and credibility tend to be the two main factors for having a professional website created for your business. The following reasons help you understand why a professionally built website is crucial to your business. They include:

Custom Design

Hiring a professional web agency assures you of a site created to suit your business. The web designer evaluates your business and products, and works with you towards your goal is for the website. The designer customizes the site to meet your specific needs, such as whether you want to generate sales online, walk-in sales, or informational purposes only. If you create the website by yourself, you limit the capabilities of the site and often restrict text and graphics. A professional web designer is not bound to these restrictions.

Visual Properties

The appearance of your site, the way it navigates, the graphics, and the colors used are significant. Clients neither like to search for information nor do they wish to be barraged with loud colours and crowded text. A professional designer designs the message, color scheme, and navigation to a user-friendly state.

New Technologies

The Internet changes daily. New technological advancements, new computer codes, new ways to draw clients to your site happen daily. A professional web designer creates the website using the latest trends and the technologies for optimal success. Many DIY site builders will not allow RSS feeds, videos, or links on your website, which can adversely affect your site.

Seo Compliance

Search Engine Optimization is a technique that professional web designers use to make your website receive high rankings from search engines. If search engines cannot find your website easily, your potential customers will not either. For customers to find your site, it is best if you optimize it.…

Jakob Barajas12/17/201902/13/2020

Digital Marketing

Why Is It Crucial for Businesses to Hire a Reputable Website Designer

And the battlefield has gone to web designing. Before, the competition was about having the best advertisement on TV or having your print ads the most visually appealing. Today, businesses have their websites to compete with other websites of other companies with similar products and services.

Indeed, websites are the display rooms of business companies. Like a display room, it should have all the flavors to attract customers to come and view. It must also have the convincing power to let visitors engage in a sale.

They Are Marketers Themselves

Being in the web design industry means that the company which offers its services to design other companies’ websites is an astute businessman who knows the importance of having a good website design. You probably came to know of their website when you were searching on Google search because they are occupying the top ranking. When you employ such a web designing company, it must know how to get you there.

So for a company to hire the services of a web design company, before zeroing in on the best choice, visit their websites and compare who has the most striking website. You are going to have one powerful website also when you hire the one with the most convincing website.

And because they are marketers themselves, they know the importance of a website and how it is correlated to your other marketing strategies.

They Have Been Doing It

A web designer can only be reputable when he has been in the business for a longer period of time. Through that period, he must have gained the top-of-the-line expertise that makes him a better web designer than the others.

One factor also that makes a web design company reputable is the number of satisfied businesses that sought their services because their website has been of great help in achieving their goals.

They Go the Extra Mile

An ideal web design company maintains unconditional customer support. Knowing that internet technology might be foreign to some business owners, they know that they have to work hard to let them understand the whole thing. With 24-hour customer support, they know that it may take a while for some businesses to be able to grasp the meaning of their effort.

Websites are indeed the bread and butter of an online business. If it is not good, there are other kinds of bread that are good to chew.…

Jakob Barajas12/08/201903/05/2022

Digital Marketing

A Beginner’s Guide to Google Ads

Google Ads has been one of the main options that marketers choose these days due to its affordable services and effective outreach. Seriously, who would have thought of advertising brands or products on the search engine itself? All this time, advertisers are forced to be content with conventional options only. With Google Ads, they can now change the direction of their marketing games. The available features and references make things even easier for marketers to do their campaigns. Indeed, that is how powerful Google Ads is.

However, some first-timers do not know what to do with their choices. They can end up maximizing websites or affiliate marketing but never get a chance to reach new audiences with Google Advertising Network. If you are one of these people, the information below will help you deal with your first-time awkwardness in making the most of the network.

The Adwords Auction

Yes, you heard it right. The entire system resembles traditional auctions you see on television, with bidding and the highest price. You need to be specific about the prices you put on the table to bid the position and the audiences that you are trying to reach. Then, you need to decide how much dollars you are willing to pay for every click or successful advertising. Remember that the auction works like affiliate marketing. It pays per result, meaning that the system requires commissions per successful outreach. For example, if a user sees your advertisement and decided to click and contact your company, it means that you have to pay Google for giving you the platform for marketing.

Although it sounds expensive, it proves to be quite affordable. Just imagine how much your company can make per year if hundreds of users access your ads daily. If you are the highest bidder, it means that your ads will show up on the first page whenever a user types certain keywords that you use in your campaigns.

Keywords

The above paragraph mentions the importance of keywords aside from the bidding game and the auction system. Effective keywords will ensure faster and more effective outreach as you can predict which words that users like to type. In this case, you need to use the free Google keyword planner. The feature works by selecting the best keywords for your business according to the most typed words on the search bar.…

Jakob Barajas11/28/201910/29/2020